I tried Bose’s QuietComfort Ultra Earbuds and I was amazed by their new spatial audio tech

When Bose invited me to New York for its latest personal audio launch, it was hard to say no. One thing that the audio company is known for is regularly bringing truly innovative tech to the market that often redefines the audio industry – it’s why we rate them among the best headphones you can buy right now. And I had a feeling that if it was flying journalists from all over the world to gaze at its latest release, it had to be worthwhile.

And I wasn’t wrong. On September 14, Bose unveiled its latest in-ear headphones for its QuietComfort range. And while their design doesn’t look too dissimilar to their predecessor – the QuietComfort Earbuds II, which we rate as the best noise-cancelling earbuds – they’ve been injected with a brand new tech Bose is calling Immersive Audio, and it’s an innovation that I think could prove to be a real game changer in the world of the best earbuds. Here’s why.

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This post originally appeared on TechToday.

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